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Tanja Ebner

Principal, Retail & Consumer Goods at Oliver Wyman
Tanja Ebner is a Principal in the Retail & Consumer Goods practice at Oliver Wyman, where she offers strategic insights and transformative solutions to leading organizations in the sector. With a strong expertise in consumer behavior, market trends, and operational efficiency, Tanja assists retailers and grocers in navigating complex challenges and capitalizing on emerging opportunities. Her work primarily focuses on enhancing the productivity of grocery operations, understanding the evolving preferences of US shoppers, and reimagining the role of supermarkets in the future. Throughout her tenure at Oliver Wyman, Tanja has been a thought leader in addressing the impacts of inflation on the retail landscape, leveraging it as an opportunity for grocers to innovate and expand their offerings. She has also explored the implications of discount retailing in the US market, particularly the impact of European models on American consumer habits. Her insights into the transformation of grocery stores towards increased transparency and personalization reflect her commitment to aligning retail strategies with consumer values and technological advancements. Tanja's forward-thinking perspective on retail is backed by her extensive research and consultancy work, which has been published in various high-profile reports by Oliver Wyman. Her analytical approach and focus on practical outcomes make her a highly respected advisor to her clients. She continues to drive strategic growth and operational excellence in the retail and consumer goods sectors.
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